The 10 Kumainments stickers sell like hot pan de sal among the tricycle and tri-bike drivers when NNC-Region III launched the “10 Kumainments on Wheels” in Gerona and Camiling, Tarlac on 13 November 2015.
In 2013, the NNC-Region III started the project of posting 10 Kumainments stickers tricycles and tri-bike wheelers as a venue to convey simple messages such as “Kumain ng iba’t ibang pagkain”, “Kumain ng gulay at prutas araw-araw”, and “Panatilihin ang tamang timbang” among the commuters.
Now on its third year, the project will be replicated in 14 selected municipalities of the 7 provinces in Central Luzon. Areas were selected based on the high prevalence of undernutrition, areas with highest number of tricycles and tri-bike wheelers and willingness of the tricycle operators and drivers association or TODA members to participate in the advocacy campaign on Promoting Good Nutrition through the 10 Kumainments messages.
The launch was graced by Dr. Abner Lagade and Ms. Sabina Garbin, Municipal Nutrition Action Officers of Camiling and Gerona, Tarlac, respectively. Highlights of the event included the discussion of the 10 Kumainments by NO III Angelita G. Pasos and the signing of the Pledge of Commitment by the members of the TODA.
From the Province of Tarlac, the “10 Kumainments on Wheels” will speed up and pedal its way to saturate the Provinces of Aurora, Bataan, Bulacan, Nueva Ecija, Pampanga and Zambales, in cooperation with the provincial and municipal nutrition committees.